PESHAWAR
\nKhyber Pakhtunkhwa Health Minister Syed Qasim Ali Shah will launch Maternal Nutrition Campaign (NourishMaa) next month.
\nThe launch was decided in a meeting chaired by Minister Health Syed Qasim Ali Shah on Tuesday. The NourishMaa campaign will be launched at KP in mid of May to disseminate the efforts in the province.
\nA delegation of Nutrition International, led by Dr Irfan Deputy country director and Imtiaz Ali Shah program Manager KP met minister health in his office.
\nDr Irfan while briefing the minister told that the Maternal Nutrition Campaign (NourishMaa), aligned with the Pakistan
\nMaternal Nutrition Strategy 2022, is a collaborative effort between Nutrition International, the Ministry of National Health Services, Regulation and Coordination (MoNHSR&C), Provincial Departments of Health (DoH), and key stakeholders such as the Pakistan Medical Association (PMA) and the Society of Obstetrics and Gynecologists Pakistan (SOGP).
\nThe NourishMaa Campaign aims to \u201cimprove the knowledge and capacity of Health Care Providers (HCPs) and Key Opinion Leaders (KOL) to advance maternal nutrition interventions in Pakistan\u201d.
\nHe furthered that the program is planned to be inaugurated in provinces by minister health next month.
\nNourishMaa campaign uses a three pronged approach to sensitize health are practitioners\/female health workers on maternal nutrition through policy influence, interpersonal communication including Credit hour training packages\/face to face visits and sensitization seminars and a Media components utilizing different channels of print, mainstream and social media effectively.
\nSyed Qasim Ali Shah was informed that nutrition international is supporting the scale up of Multiple Micronutrient Supplementation (MMS) in Batagram District of KP to improve the health of mothers and babies by reducing anemia in mothers. For this purpose, NI will train all public sector health providers involved in antenatal care services to provide counselling on MMS. NI will also ensure provision of MMS Tablets to the Health Department, Batagram.
\nDuring the Project implementation an Implementation Research Study will also be implemented to gauge the process and outcomes of MMS Scale up services on health of mothers and babies.
\nDr Irfan told that Large-Scale Food Fortification (LSFF) Program is aimed at combating malnutrition through partnerships with government food departments, food authorities, millers, and other key stakeholders by fortifying essential staples such as wheat flour, edible oil, and salt with vital vitamins and minerals. Program provides support to industry expertise in processes and strengthens government capacities to enforce quality standards to ensure fortified foods are available in markets for consumers.
\nMinister health was told that Nutrition International supports the provincial and district governments in Khyber Pakhtunkhwa to strengthen maternal and newborn health and nutrition services. The overall strategy design was developed after a series of internal and external consultations, with a focus on ensuring pregnant women receive iron containing supplements MMS for anaemia reduction.<\/p>\n","protected":false},"excerpt":{"rendered":"
PESHAWAR Khyber Pakhtunkhwa Health Minister Syed Qasim Ali Shah will launch Maternal Nutrition Campaign (NourishMaa) next month. The launch was decided in a meeting chaired by Minister Health Syed Qasim Ali Shah on Tuesday. The NourishMaa campaign will be launched at KP in mid of May to disseminate the efforts in the province. A delegation […]<\/p>\n","protected":false},"author":2,"featured_media":403783,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":{"0":"post-403770","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-peshawar"},"yoast_head":"\n