Federal Minister for Commerce Jam Kamal Khan has underscored the government\u2019s strong commitment to improving Pakistan\u2019s agricultural exports through value addition, innovation, and quality enhancement \u2014 particularly in the citrus sector.
\nThe Minister stated that citrus, especially Kinnow mandarin, holds a vital place in Pakistan\u2019s export portfolio, and regaining its competitive position in global markets is a key priority for the Ministry of Commerce,said a release issued here on Saturday.
\n\u201cOur focus is on strengthening the entire value chain \u2014 from farm to foreign markets \u2014 by promoting modern agricultural practices, ensuring compliance with international standards, and improving logistics infrastructure,\u201d he said.
\nHe was speaking in reference to the recent participation of the Pakistan Horticulture Development and Export Company (PHDEC) at the Agri Expo Sargodha (October 7\u20138), where PHDEC organized a technical workshop titled \u201cEnhancing Citrus Quality and Export Competitiveness: Pest and Disease Control Measures, Harvest and Post-Harvest Management, and Effective Logistics Solutions.\u201d<\/p>\n
The workshop attracted a large number of citrus growers, exporters, and researchers. Experts from the Citrus Research Institute (CRI), Sargodha, shared detailed guidance on pest and disease control, harvest techniques, and post-harvest management aimed at improving fruit quality and reducing export losses.
\nPHDEC also distributed Urdu-language citrus booklets to help farmers adopt Good Agricultural Practices (GAP) and modern orchard management techniques.
\nTo facilitate smooth and temperature-controlled exports, the National Logistics Corporation (NLC) presented its reefer container transport solutions and logistics plans for the upcoming citrus season starting in December.
\nMinister Jam Kamal Khan appreciated the collaborative efforts of all stakeholders, noting that \u201cpartnerships between farmers, exporters, and government institutions are crucial for building a strong, competitive, and sustainable horticulture export base. Pakistan has the natural potential, and now we must focus on quality, consistency, and global competitiveness.\u201d
\nPHDEC reaffirmed its commitment to continue working under the Ministry of Commerce to strengthen Pakistan\u2019s citrus value chain and ensure that the country\u2019s agricultural exports meet international quality standards and market expectations.<\/p>\n","protected":false},"excerpt":{"rendered":"
Federal Minister for Commerce Jam Kamal Khan has underscored the government\u2019s strong commitment to improving Pakistan\u2019s agricultural exports through value addition, innovation, and quality enhancement \u2014 particularly in the citrus sector. The Minister stated that citrus, especially Kinnow mandarin, holds a vital place in Pakistan\u2019s export portfolio, and regaining its competitive position in global markets […]<\/p>\n","protected":false},"author":2,"featured_media":415687,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":{"0":"post-507989","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business"},"yoast_head":"\n