Islamabad
\nSpotify has announced Amna Riaz as the EQUAL Pakistan Ambassador for the last quarter of 2025, celebrating her as one of the rising voices shaping Pakistan\u2019s contemporary soundscape. On November 20, the indie pop singer and songwriter was featured on Spotify\u2019s Times Square billboard in New York City and has been showcased prominently across the platform\u2019s curated playlists. Amna\u2019s global recognition signifies not only her growing popularity but also reflects the growing diversity of the Pakistani music scene.
\nAmna\u2019s listenership has grown by 200% over the past year, with her music added to more than 120,000 playlists. Her most-streamed songs include \u201cKya sach ho tum?\u201d, \u201cDuur Se\u201d, \u201cDunya\u201d, \u201cBachpan\u201d, and \u201cKhizaan\u201d, earning her fans across borders including in the US, Bangladesh, the UK, Canada, and the UAE.
\nSpeaking about her recognition, Amna Riaz shared, \u201cI\u2019m super grateful to serve as the EQUAL Pakistan Ambassador. In an industry where the number of women artists is still so limited, being part of a platform dedicated to amplifying women\u2019s voices means the world to me. It\u2019s not just about celebrating my journey, but about inspiring other women to step forward, claim their space, and pursue music with confidence.\u201d
\nKnown for her distinct voice and relatable storytelling, Amna has built a strong connection with audiences through a diverse catalogue that blends soulful melodies with lyrical authenticity. Since her debut in 2020, her music has captured the raw emotions of young listeners, and her recent hits have expanded her reach internationally, establishing her as one of Pakistan\u2019s most promising artists of her generation.
\n\u201cAmna Riaz represents the voice of a new creative generation: genuine, expressive, and raw,\u201d said Rutaba Yaqub, Artist & Label Partnerships Manager at Spotify for Pakistan and UAE. \u201cThrough EQUAL Pakistan, Spotify continues to shine a light on women who are driving the nation\u2019s music scene forward, and Amna\u2019s journey is a wonderful reflection of that spirit.\u201d
\nThrough initiatives like EQUAL, Spotify fosters gender equity in the music industry by creating global opportunities for women artists to be heard, celebrated, and discovered. Amna Riaz\u2019s achievement as the latest EQUAL Pakistan Ambassador reinforces Spotify\u2019s mission to elevate diverse voices and bring Pakistani music to the global stage.
\nTo explore the sounds of Pakistan\u2019s most inspiring women artists, listeners can head to \u201cEQUAL Pakistan\u201d on Spotify.<\/p>\n","protected":false},"excerpt":{"rendered":"
Islamabad Spotify has announced Amna Riaz as the EQUAL Pakistan Ambassador for the last quarter of 2025, celebrating her as one of the rising voices shaping Pakistan\u2019s contemporary soundscape. On November 20, the indie pop singer and songwriter was featured on Spotify\u2019s Times Square billboard in New York City and has been showcased prominently across […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":{"0":"post-516740","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-business"},"yoast_head":"\n