ISLAMABAD: The Small and Medium Enterprises Development Authority (Smeda) will organise a one-day workshop on digital marketing framework for SMEs on Wednesday (today). The workshop titled “Digital Marketing for SMEs” will be organised under the National Business Development Programme (NBDP) to extend non-financial advisory services to small and medium businesses. The training programme will provide information about digital marketing framework, initial steps for digital marketing, a key concept for digital marketing, digital marketing hub, and spokes, the significance of website for digital marketing, SEO tools for digital marketing, digital marketing through different paid channels, social media, videos, analytic skills, additional marketing channels and trends to watch. TLTP









